Introduction
Winich Farms, a fast-rising Nigerian agritech company founded by Richies Attai, has earned continental recognition after securing the runner-up position at the 2025 AYuTe NextGen Agritech Challenge in Kampala, Uganda. The prestigious Pan-African competition celebrates youth-led innovations solving real-world problems in agriculture and food security.
Closing the Market Gap for Farmers
At the heart of Winich Farms’ innovation is a simple but powerful mission: connect smallholder farmers directly to reliable markets. In Nigeria, smallholders often struggle with limited access to buyers and financial services, leaving them at the mercy of middlemen who erode their profits.
Winich Farms tackles this challenge head-on by providing:
●Direct market access to off-takers such as processors, retailers, and factories, helping farmers secure better prices.
●Bundled services including logistics, digital wallets, credit, and crop insurance—all accessible through a seamless mobile platform.
Today, over 180,000 farmers across 29 Nigerian states are active on the Winich network, significantly improving their profit margins and reducing food supply chain inefficiencies.
Scaling With Technology and Global Investment
Since its inception in 2020, Winich Farms has achieved remarkable growth:
●The company’s Gross Merchandise Value (GMV) skyrocketed by 300% to hit $30 million by 2023.
●It has built a robust agent network with over 4,000 collection points that enable real-time produce delivery and faster payments for farmers.
●Its digital-first model has attracted multi-million-dollar investments, including a $3 million pre-Series A funding round led by Acumen, the Climate Resilient Africa Fund, and DisrupTech Ventures—marking DisrupTech’s first-ever investment in Sub-Saharan Africa.
Beyond Nigeria: Building a Pan-African Agri-Network
With its recognition at the AYuTe NextGen challenge, Winich Farms is now positioning itself to expand across East Africa and North Africa’s MENA region. Its scalable, tech-driven model not only improves incomes but also contributes to:
●Strengthening Africa’s food security.
●Enabling climate-resilient farming practices.
●Digitally transforming agricultural value chains that have long been fragmented.
A Youth-Led Agritech Revolution
Winich Farms is part of a growing movement of African startups redefining what is possible in agriculture. By closing market gaps, leveraging data, and securing sustainable investments, they are paving the way for a more connected, prosperous, and resilient agricultural sector.
As Africa faces mounting challenges from climate change, rising food demand, and fragmented markets, innovations like Winich Farms are critical to shaping the continent’s food systems for the future.
